We, at RIDE take your privacy very seriously. This Privacy Policy is designed with your needs in mind, and it is important that you have a comprehensive understanding of our personal information collection and usage practices. This Privacy Policy explains how we collect, use, disclose, process, and protect any personal information that you give us or that we collect from you, when you use our products, services and applications. By visiting our application, you expressly give us consent to use & disclose your personal information in accordance with this Privacy Policy. We appreciate your trust and we respect your privacy and thus strongly encourage all our consented registered users as well as those who intend to use our products and services to get familiarize with the contents herein. This document is subject to change and must be reviewed periodically on our website or mobile application for any updated version. This document was last updated on 20 December 2019.
WHAT INFORMATION DO WE COLLECT
In order to provide our services to you, we will ask you to provide personal information that is necessary to provide those services to you. You have the right to choose whether or not to provide the information we have requested, but in most cases, if you do not provide your personal information and requisite permissions, we may not be able to provide you with our products or services or respond to your queries nor we shall be able to guarantee you the performance of our products or services.
Under this Privacy Policy, “personal information” means information that can be used to directly or indirectly identify an individual, either from that information alone or from that information combined with other information we may have access to about that individual. We may collect any personal information you provide to us, which is necessary for the service you choose. This includes but not limited to your name, mobile phone number, your phone details including IMEI or any other ID, email address, contact list of your mobile device and other information based on the permissions you give, your location with history, your vehicle details including registration number, your vehicle location with history, delivery address, order, invoicing details, bank account number, account holder name, credit card number, and other information if you use our online purchase channel or purchase through any our other channel such as retailing sales and services etc.
We may collect information such as unique device identifiers, device models, system version numbers and information about your activities on our websites or mobile apps. We aggregate such information to provide you with more useful information, understand which parts of our websites, products and services you are most interested in. Such aggregated data is not personal information as it cannot be used to identify you. However, if we combine non-personal information with personal information, such information will be treated as personal information. The purpose for such collecting is to improve the services we provide to you. The type and amount of information collected depends on how you use our products and/or services.
HOW DO WE USE THIS INFORMATION
The purpose of collecting personal information is to provide you with products and/or services which involve:
- Providing, processing, maintaining, improving and developing our products and/or services to you, such as delivery of product or service, activation verifying your identity, verification, after-sales, collecting user feedback, customer support, sending correspondence and notices, advertising and conducting promotional activities. If you no longer wish to receive certain types of promotional materials, you may opt-out by the method provided in the message (such as the unsubscribe link at the bottom of the message).
- Internal purposes, such as data analysis, research, and development of statistical information related to the use of our products or services, to optimize and improve our products or services.
- Storing and maintaining information related to you for our business operations(such as business statistics) or for fulfilling our legal obligations or any statutory needs.
- Processing your orders including all financial transactions in relation to such purchases and subscriptions, conducting relevant promotional activities, such as providing marketing and promotional materials and updates for upgrades as well as for recommendation of new products or services.
- Diagnosing activation failures.Location-related information is used to access SIM card activation failure (e.g. Short Message Service (SMS) gateways and network failures) to identify the network operator of the service, and to notify the network operator of that failure.
HOW WE STORE, PROTECT, RETAIN AND SHARE YOUR INFORMATION
We are committed to keeping your personal information secure. In order to prevent unauthorized access, disclosure or other similar risks, we have put in place requisite process and infrastructure, (including secure serves and secure cloud storage practice) to safeguard and secure the information we receive or collect from you. Unless disclosure is sought by law or statute or in event of your violation of the terms and conditions of our agreement, we ensure that we safeguard your personal information in accordance with the best industry practices. We regularly review our information collection, storage and processing practices, including physical security measures, to guard against any unauthorized access and use.
We do not sell any personal information to third parties except in order to provide or improve our products or services, including offering products or services based on your requirements. With your explicit consent or at your request, we will share your personal information within the scope of your consent/request with specific third parties designated by you. In order to successfully conduct business operations and to help us provide you with products and services described in this Privacy Policy, we may, where necessary share your personal information from time to time with our other affiliates and with our third party service providers and business partners. This includes our delivery service providers, data centres, data storage facilities, customer service providers, advertising and marketing service providers and other business partners.
To provide performance measurement, analysis, and other business services, we may use technology tools such as cookies. We may also share information (non-personal information) with third parties (such as advertisers on our websites) in aggregated form. We use the information we have to help advertisers and other business partners evaluate the effectiveness and coverage of their advertising and services, and understand the types of people who use their services and how people interact with their websites, apps, and services. We may also share general usage trends of our services with them, such as any statistical data that we generate, user category based on the nature of use of our product or service besides others.
We will take all practicable and legally required steps to safeguard your personal information. However, you should be aware that the use of the Internet is not entirely secure, and for this reason we cannot guarantee the security or integrity of any personal information when transferred from you or to you via the Internet. We are not responsible for lapses in security caused by third party accessing your personal information as a result of your failure to keep your personal information private. We are not responsible for and cannot control how third parties use personal information which they collect from you. This Privacy Policy does not apply to other sites linked from our services. Notwithstanding the foregoing, you must notify us immediately if there is any unauthorized use of your account by any other Internet user or any other breach of security. Your assistance will help us protect the privacy of your personal information.
We retain personal information for the period necessary for the purpose of the information collection described in this Privacy Policy or as required by applicable laws. We will cease to retain and delete or any personal information once the purpose of collection is fulfilled, or after we confirm your request for erasure, or after we terminate the operation of the corresponding product or service. An exception to this is personal information that we are processing for public interest, scientific, historical research or statistical purposes. We will continue to retain this type of information for longer than its standard retention period, where permitted based on applicable laws or your request, even if further data processing is not related to the original purpose of collection.
WRITE TO US
If you have any comments or questions about this Privacy Policy, please contact us thought the feedback form on our website or the mobile application with the subject referencing “Privacy Policy”. We shall be more than happy to address it and if need arises take all necessary and legally permissible steps to make necessary amendments to our Privacy Policy based on your suggestions. Your feedback shall assist us in providing you with better service and ensuring we perform our obligations under this Privacy Policy.